ISB PhD – 2024 Research Talk: Developing a Series of Research Articles offers a valuable opportunity for research scholars to delve into the art of crafting a coherent series of research articles centered around a specific theme.
In academic research, innovative and groundbreaking ideas can emerge from any source. By combining a solid foundation of knowledge with a strategic and thoughtful approach, we can uncover and develop compelling research ideas that stand out.
About the Speaker
Dr. Trung Dam-Huy Thai is a Senior Lecturer in Marketing and Strategy at UEH-ISB. He earned his Ph.D. in International Management from National Cheng Kung University (NCKU) in Taiwan. His research interests span several fields, including influencer marketing, branding, consumer behavior, social commerce, and strategic management.
His work has been published in reputable international journals such as the International Journal of Information Management, Journal of Business Research, Journal of Research in Interactive Marketing, Journal of Product and Brand Management, Baltic Journal of Management, Annals of Operations Research, Computers in Human Behavior, Education and Information Technologies, among others. Dr. Trung also has managerial experience in marketing, branding, and sales with leading multinational and local companies across sectors like electronics, home appliances, training, and investment promotion.
Event details
- Date & Time: 09:00 AM – 11:00 AM | Tuesday, 10th September 2024
- Location: Room V.301, 41 – 43 Vo Van Tan, Vo Thi Sau Ward, District 3
Join us for this event to explore fresh perspectives in academic research and learn how to develop impactful research articles that resonate across various fields. This is an excellent opportunity to enhance your skills and broaden your understanding of the research landscape.